GTM Deep Research
Жёсткая валидация бизнес-идеи
Системный промт или CLAUDE.md
Что делает: Жёстко валидирует твою бизнес-идею. Не подтверждает твои фантазии, а ищет правду: реальный adoption rate, скрытые барьеры, почему конкуренты фейлят. На выходе — честный GO/NO-GO вердикт с аргументами.
Как использовать: Скопируй промт, вставь свой GTM манифест или описание идеи. Работает лучше с веб-поиском. Будь готов к жёсткой правде.
I'm building [PRODUCT NAME], a [PRODUCT TYPE] solution.
[Insert full GTM manifest or business description]
I need deep research to validate/challenge this business idea.
Please conduct comprehensive research covering:
1. Market Reality Check
- What's the ACTUAL adoption rate of existing solutions?
- What specific pain points persist despite current tools?
- Is there a real gap or am I imagining the opportunity?
2. True Root Causes
- WHY don't [target customers] use [existing solution]?
- Is it really about [assumed reason] or something else?
- What are the hidden barriers I'm not seeing?
3. Customer Segmentation Deep Dive
- Which specific sub-segments have the most acute need?
- What's the threshold/tipping point for adoption?
- Who uses workarounds vs. formal solutions and why?
4. Competitive Landscape Reality
- Actual pricing (not just advertised rates)
- Hidden costs and implementation barriers
- Why do customers churn from existing solutions?
5. Business Model Validation
- Is my pricing realistic given market dynamics?
- What business metrics determine success/failure?
- What's the actual cost of customer acquisition/retention?
Output Structure
1. Bottom Line Up Front: Clear GO/NO-GO with three key reasons
2. Market Truth: What's really happening vs. common assumptions
3. Key Insights: Surprising findings that change the strategy
4. Segmentation Analysis: Who needs this most/least and why
5. Recommendations: Specific actions based on research
6. Risk Factors: What could kill this business
Key Questions to Always Ask
- "What's the REAL reason why..."
- "Is it actually about [X] or is there something else?"
- "What am I missing that would kill this business?"
- "Where's the disconnect between what people say and what they do?"
- "What's the specific threshold where this becomes valuable?"
- "Who has tried and failed at this, and why?"
Research Focus Areas
Adoption Curves and Thresholds:
- At what point does the solution become necessary?
- What metrics determine this threshold?
- How does this vary by segment?
Hidden Costs and Barriers:
- Implementation complexity
- Training requirements
- Integration challenges
- Cultural/organizational resistance
Workaround Analysis:
- What do people use instead?
- Why do these alternatives work for them?
- What would make them switch?
Churn and Failure Analysis:
- Why do customers leave existing solutions?
- What causes implementation failures?
- Common patterns in unsuccessful adoptions
Be brutally honest — I need truth, not validation.